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Speakers 2018

Steve Williams

Steve Williams, Co-chair, Practice Management Network, Council Member, AMSPAR

Steve Williams has worked in or with the NHS since 1984. He is a former Royal Navy Officer and a qualified accountant and manager. He is member of the Institute of Healthcare Management and AMSPAR. He is Honorary Treasurer and council member for AMSPAR and a practice manager lead for the Practice Management Network. He has worked at all levels of the NHS, has written numerous articles and regularly comments on topical issues as well as lecturing on many primary care topics.

He has acted as an expert commissioner for the long-term conditions toolkit developed in conjunction with Asthma UK, Diabetes UK and the British Heart Foundation. He has been an associate tutor for the Institute of Health Policy Studies at the University of Southampton and contributed towards the development of various modules of their postgraduate and MSc programmes. 


Tracy Dell

Tracy has worked in healthcare for over 20 years in the voluntary sector, secondary and primary care. She has been a Practice Manager at Plane Trees Group Practice since 2003. Tracy also works on a consultancy basis providing practices with targeted management, IM&T, HR, procurement, GPFV and resilience support. She recently project managed the mobilisation of a struggling practice to a new provider. She has worked with CCG, LMC and her GP federation to deliver the GPFV programmes. Tracy is a trustee for Calderdale Carers Project and have recently been shortlisted for this year’s practice manager of the year award.



Sarah Longland

Sarah is a highly experienced commercial and NHS senior manager with over twenty five years’ experience in HR and general management positions in both commercial settings and more recently in General Practice. Currently the Business Manager at Sutton Coldfield Group Practice, comprising 6 sites and 52,000 patients, Sarah has also previously worked as a  Practice Manager, as Head of HR within BADGER GP out of hours’ services in Birmingham and as General Manager of a super partnership in Birmingham. Sarah is also a board member of Our Health Partnership which is the UKs largest super partnership. Sarah has facilitated mergers in general practice at both a strategic and operational level and has presented to the BMA General Practitioners Committee on this subject.

Sarah has also undertaken previously training as a practice manager special adviser for CQC inspections and has been a facilitator on the Derbyshire GP Task Force to provide peer support to practices in the County.

Sarah also held an ad hoc role with the RCGP as a practice advisor for GP practices in CQC special measures, to support the formation of practice action and turnaround plans to work towards a rating of good. 

In addition, Sarah holds professional HR management qualifications and has a proven track record of applying these skills and knowledge in the both the commercial sector and the field of primary healthcare.



Dr Raj Patel

Dr Raj Patel is national Deputy Medical Director of Primary Care for NHS England.  He is also the Deputy Regional Medical Director for the North of England.  He was formerly Medical Director of NHS England Lancashire and Greater Manchester as well as Director of Commissioning for Lancashire.  

 Raj has been a GP partner for 25 years in Hyde, Greater Manchester and has held senior clinical leadership positions in the NHS, locally, regionally and nationally since 1997.  He is a Manchester medical graduate born in colonial Nairobi and raised in Leicester.  

 ​Raj is a passionate advocate for jointly involving clinicians and patients in healthcare decisions.  


Henry Matveieff

Henry Matveieff is a Partner in the Real Estate Department and is head of the Real Estate team in Birmingham. He joined Capsticks upon qualification as a lawyer in 2008, after training with a leading City law firm.

Henry delivers a broad range of commercial property work for healthcare clients including NHS Trusts, GP practices, social enterprises and national health and social care charities.

Henry’s work includes:

  • the acquisition and disposal of development properties including complex conditional contracts and dealing with S106 planning agreements
  • third party developments
  • managing large scale due diligence on business sales
  • the negotiations of commercial leases
  • general landlord and tenant law including licences to alter, licences to underlet, rent reviews and wayleave agreements

Henry’s work for GPs includes third party development schemes for new practice premises, practice mergers, surgery relocations, regularising leases of surgery premises including leases between property and non-property owning partners, leases of NHS LIFT properties and declarations of trust between GP partners.  Henry also regularly advises in relation to the Premises Costs Directions.


Daniel Kirk

Daniel Kirk is an Associate in the litigation team.  He specialises in real estate disputes, primary care, health and safety and related litigation. He has particular expertise with healthcare clients.


Daniel advises on:

  • the full range of landlord and tenant issues and property litigation including: 1954 Act procedures, obtaining possession, undocumented occupation, rent and service charge disputes, as well as issues relating to development
  • GP partnership disputes, with current and former partners and Premises Costs Directions
  • health and safety obligations and serious incident investigations, and defending enforcement proceedings

Daniel has extensive experience of resolving complex property and NHS primary care contract disputes. He has also acted in relation to criminal investigations and prosecutions brought for health and safety failings, including fatalities, and advised in response to enforcement action by the Care Quality Commission and the Health and Safety Executive.

Daniel’s work has involved concluding cases by mediation, adjudication including at the Family Health Services Appeal Unit (in the NHS Dispute Resolution procedure) and at the High Court (Queen’s Bench, Chancery Divisions and Technology and Construction Court), and the Court of Appeal.



Dr Peter Wilczynski

Peter qualified 1980 at St Bartholomew’s Hospital and joined Kettering Vocational Training Scheme in 1981; he was subsequently offered a partnership at Lakeside Health Care (then Dr Ballantyne & Partners) in 1984. By 1991 he was a senior Partner and successfully expanded the practice from 15,000 patients to 40,000 patients by 2010. During this time he was elected Vice -Chair Northamptonshire LMC and subsequently Chair prior to supporting the development of Corby CCG and becoming its first chair.

Peter was responsible for developing the premises of Lakeside Heath Care and the Corby Urgent Care Centre between 1996 and 2011.

Along with 5 other colleges he formed “KeyDoc” in 1996 one of the first GP Co-ops in the country and was its first finance officer and subsequent Chair.

Peter specialised in Paediatrics and was a “clinical assistant” from 1984 for fifteen years. He was appointed as a Forensic Physician in 2002 till 2016 and obtained a masters diploma in forensic and legal medicine whilst also providing an out of hours mental health act assessment service for Northamptonshire between 2004 and 2014.

Peter is presently Chair of Lakeside Healthcare and continues to provide clinical services two days a week.


Christiana Demetriou

Christiana works with NHS commissioners and providers. In particular, she has considerable expertise advising on new care models in the NHS and has advised extensively on innovative contracting structures and corporate joint ventures for both commissioners and providers (primary, secondary and third sector). She has particular skills in federations, mergers, corporate restructuring and partnerships for primary care providers and has a high level of understanding for GMS, PMS and APMS contracts.




Dr Damian Williams

Dr Williams is a GP in Birmingham, having been in Birmingham since he came to medical school in 1992.  He is a clinical IT lead for Birmingham and Solihull CCG and particularly involved in the local shared medical record, online consultations and extended access. 

Dr Williams also works for NHS England as a Digital Clinical Champion, promoting uptake of patient online and other digital technologies that support clinicians and improve care for patients.  Dr Williams believe adoption of technology is necessary for the survival of the NHS and brings exciting opportunities for improving patient safety and care.



Kay Keane

Kay has spent her career working in the NHS, Beginning as a reluctant Medical Receptionist and soon realising that Primary Care was home for her.  She has, over the last 20+ years worked across the service, but always wanting to get back to a patient facing service.  The chance came following redundancy and Kay is now working as a Practice Business Manager at a 5,000 patient practice in Stockport.

She was awarded Practice Manager of the year in 2017 by the National Association of Primary Care, has been awarded a Fellowship of the Royal Society of Arts for her work leading social Change and the practice are the only General Practice in the country to appear on the UK’s top 100 apprentice employers list”.

 As well as her work in practice Kay delivers Training for First Practice Management, and has just stated the Advanced Diploma in Primary Care Management.  She is an allotmenteer and spends weekends and holidays in her camper van.



Graham Leyfield

Graham Leyfield, Business Development Manager, Wesleyan Financial Services Ltd.

With more than 30 years’ experience in financial services, Graham joined Wesleyan in 2005.

Having recently transitioned into a business development manager, Graham supports his colleagues in providing a complete commercial solution for our dental and GP customers.






Ruth Griffiths

Ruth has over six years’ experience of working with NHS commissioners and providers. In particular, she has considerable expertise advising on new care models in the NHS and has advised extensively on innovative contracting structures and corporate joint ventures for both commissioners and providers (primary, secondary and third sector).






Caroline Richardson

Caroline Richardson is Learning and Development Director at OneWorkforce. Caroline is a leader with operational and HR management experience having worked across industries including retail and healthcare. Her passion lies in empowering those around her through coaching and mentoring to achieve their full potential.

In the last five years she has led the successful TUPE process for over 200 employees alongside managing complex employee relation cases for care providers nationwide. Caroline’s operational background means that she has a good understanding of the requirements of providers from their commissioners and regulators. 

Caroline is an accredited Institute of Leadership and Management trainer (Advanced PTT) and facilitates courses to new and established managers across the country with a fresh, energetic and enthusiastic approach. 


Janet Williamson

Janet is the Deputy Chief Inspector at the CQC, with responsibility for Primary Medical Services, dental services and developing the future model for regulating integrated new models of care/services.

Prior to joining the CQC Janet was National Director at NHS Improving Quality and NHS Improvement where she led some of England’s largest improvement programmes for cancer, heart, lung, stroke and diagnostic services.

She has a passion for quality improvement and is instrumental in bringing improved service to the CQC and how the Regulator can encourage improvement in the healthcare system.

Janet Chairs the Regulation of the Dental Services Progress Board which brings together CQC, NHSE, GDC, Health watch, NHSBSA and Dental Organisations across England.


Irfhan Mururajani

With over a decade of experience working in NHS Communications and Engagement, Irfhan has a breadth of knowledge after having worked for National Teams and Commissioning organisations. His most recent role saw him as the Senior Communications Lead for NHS Sheffield CCG as they established their ‘Neighbourhood Working’ project as part of their journey to becoming an Integrated Care Service.

Irfhan is passionate about how technology can ultimately improve both the patient experience and patient outcomes.






Ali Moran

As an experienced operational manager (sales, sales support, marketing and customer service) turned HR professional Ali Moran is able to provide pragmatic and relevant advice and guidance on all aspects of managing a team, with an emphasis on creating excellent performance.

Ali also delivers focused and results orientated training and this, and her advice, is underpinned by a master’s degree in Employment Law.

Ali has also lectured in employment law at under-graduate and post-graduate level at Anglia Ruskin University in Chelmsford.


Dr Deena El-Shirbiny

Dr Deena El-Shirbiny trained at University College London Medical School.  After graduating in 2003 she completed Membership of the Royal College of Physicians (MRCP) and subsequently embarked on training in general practice.  During her career, she has gained clinical experience in a variety of clinical environments including Nepal and Egypt as well as an extended period of time working as a GP in Australia.    

Dr Deena El-Shirbiny is currently an NHS general practitioner in Nottingham in a large and busy practice serving a diverse population as well as working regularly for the local out of hours service. In addition, she has a role within the person-centred care project at the Royal College of General Practitioners. She has a particular interest in general medicine and women’s health, and has recently published a book to aid other doctors studying for the Diploma of the Royal College of Obstetricians and Gynaecologists (DRCOG).  In addition, she has volunteered with a number of organisations in the UK including Medecins du Monde.


Steven Haigh

Steven has 35 years experience of NHS management in provision (secondary and primary care) and commissioning. He is currently working as Executive Director for Primary Care Sheffield, a city wide GP Federation in Sheffield.





Dr Kieran Sharrock

Kieran is a GP in rural Lincolnshire, where he worked as a partner in a coastal practice for thirteen years.  He is now a salaried GP for two days a week and for three days per week is medical director of Lincolnshire LMC.  Kieran is also a GP trainer, and works closely with Lincoln University to develop their new medical school.  Kieran is passionate about supporting GP practices to be resilient in the current climate of increasing workload, shrinking funding, and workforce shortages.  When he is not working Kieran can usually be found walking his dogs or riding a bike.



Dr Robert Varnam

Robert Varnam is a GP in inner city Manchester. He is passionate about liberating the potential of primary care at the heart of joined-up population focused systems of health and care. He is proud to have followed his father’s footsteps as a GP, but believes general practice is only part of the picture – we need a bigger perspective and broader collaboration.

Robert has diverse experience of leadership in the NHS, through roles in practice and PCT leadership, practice based commissioning, service redesign and public health. At the University of Manchester, Robert researched quality and safety in primary care, before focusing on providing training and support for improvement and transformational change at the NHS Institute for Innovation and Improvement.

In the last ten years he has been at the forefront of the movement to develop more sustainable and productive primary care at the heart of integrated systems, supporting CCGs, shaping policy and commissioning programmes of practical support for commissioners and practices. Robert contributed to the NHS Five Year Forward View and was one of the architects of the General Practice Forward View (GPFV). His general practice development programme, launched two years ago as part of the GPFV is already one of the largest programmes of primary care improvement in the world.

He works to support leaders in adopting new models of care, leading transformation and building capabilities for improvement.


free event for all Practice Managers, GPs, administrative staff, commissioners and all others involved in primary care business management